Frequently asked questions

Standard pillows are made for an average head. Your hana pillow is shaped around your sleep position and your build: your height, weight and age, plus your shoulder width or the shape of your upper back. If you like, a side photo refines the shape further.

Right on our homepage. You choose the position(s) you sleep in and enter your height, weight and age. Side sleepers then choose their shoulder width, back sleepers the shape of their upper back. We calculate your pillow core and show it as a technical drawing, with its height, head dip and edge angle. It takes about a minute, with no appointment. Start your fitting

No, the photo is optional. After the calculation you can take a side photo with your phone camera. If you're on a computer, you scan a QR code with your phone and the photo then appears on the computer automatically. We use it to refine the shape before your pillow is made. You can also send it after you order.

You don't. Every hana pillow has the standard size of 50 × 70 cm. Answer a few questions about how you sleep and how you are built, and we calculate the shape for you.

Your photo is used for your fitting and nothing else.

Yes. Your fitting takes into account whether you sleep on your side, back or stomach, and which position you sleep in most if you switch.

The measurements at fitting are your sleep geometry – the dimensions the pillow holds when you sleep on it. The final pillow is cut to a slightly different unloaded shape that accounts for foam compression, your body weight, and how your head settles overnight. This is how the fit works, and it's why the pillow feels right when you lie down on it.

We don't make medical promises. The right pillow height is a central topic in sleep research, for example in a 2025 study in Sleep (Oxford Academic) on pillow heights adjusted to the millimetre. What our customers say is in their own words in the reviews on our homepage.

High enough that your cervical spine keeps its natural line while you lie down. What sets that height depends on your position: on your side, your shoulder width and how deep your shoulder sinks into the mattress; on your back, the shape of your upper back and the back of your head. In both positions, what counts is how much the pillow gives under your head. More in our guide to pillow height.

One with the right height that holds that height through the night. On your side, the pillow has to fill the whole space between mattress and head; that space comes down to your shoulder width and your mattress. Material, shape and size come second. More in our guide for side sleepers.

Latex and open-cell cold-cure foam hold their height most consistently. Down keeps losing height under the weight of your head, and viscoelastic (memory) foam gets softer with body heat and harder in a cold bedroom. More in our material comparison.

When it no longer holds its height – not by the calendar. With fiber and down pillows that often happens after one to three years, with viscoelastic foam after two to four, with dense cold-cure foam and latex after five to eight. How to check it is in our guide to pillow lifespan.

Your pillow is made in Switzerland and is with you in about 1 week.

100 nights, risk-free. If the fit isn't right, we remake it – or refund you in full.

Yes. The pillow comes in the standard 50 × 70 cm size, so your existing pillowcases fit – no special covers needed.

Your fitted foam core with ventilation channels sits in a soft, fluffy TENCEL™ cover. The materials are OEKO-TEX® certified and hypoallergenic. Standard size 50 × 70 cm.

You can take the TENCEL™ cover off and wash it; the temperature is on the label. Don't wash the blue foam core: it doesn't go in the washing machine and shouldn't get wet.

By email or through the contact form. We reply within one working day.